Webinar: The New Way to Sell Branded Merch: Turn Recognition Into a Funded, Recurring Program

The New Way to Sell Branded Merch: Turn RecognitionInto a Funded, Recurring Program

In a flat, price-pressured promo products market, “more of the same” won’t drive meaningful sales in 2026. In this 45-minute webinar, Bernie Borges (CEO, Fulfilled@Work Academy™) will introduce the Employee Engagement Fund (EEF)—a supplier-sponsored sales initiative that helps distributors sell branded merchandise as part of an intentional employee recognition strategy, not one-off swag orders. You’ll learn how EEF creates recurring merch demand by helping clients allocate an annual per-employee engagement budget (typically $200–$500) across key engagement moments, turning branded merch into a funded, repeatable engine instead of a discretionary line item while also showing how to counter the growing threat from software-led recognition platforms with a modern, consultative sales motion and practical tools you can use right away.