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Webinar: Building Your Brand with Purpose

  • May 27, 2020
  • 12:30 PM


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“Building Your Brand with Purpose”

Learn how a strong marketing message and the right self-promo can help you build a brand that sells itself

Promotional products work, right? If we say tell our clients that using promotional products is the number one way to build their business, then why are we using cold calls to build ours?  Promotional products DO work, or more so, they CAN when used intelligently and intentionally.  As my friend Paul Kiewiet says, "It's not your client's job to remember you. It's your job to be unforgettable."  Let's get to it!

Attendees will learn:
  • How to start telling your brand's story in a fun and memorable way
  • The foundations of finding out who you are, what do you, who you do it for, and why
  • How to builda marketing campaign that will make a lasting first impression

 1 CAS Credit when you submit your PPAI Certification PIN Number with your survey.

    About Charity:  Charity Gibson is the National Account Coordinator for Peerless, a Chef with the industry non-profit organization, and the owner of Green Banana Social - a social media services provider for promotional products industry suppliers. Prior to life on the supplier side of the industry she spent 16 years as a very successful distributor working with a number of well-known end buyer corporations. She moved to the supplier side five years ago and today uses her decades of experience to assist Peerless in reaching their sales goals and helping to educate and mentor professionals throughout the industry. Charity's award-winning social media efforts are well recognized throughout the promotional products community. She is known for her posting consistency, lightning fast response times, and creative problem-solving abilities. Feel free to connect with Charity before our meeting. You can find her on Linked in at and on Instagram @ItsMeCharityG

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