“The Day After Tomorrow”
This made for the moment webinar looks at strategies for a “whole new world” as the current epidemic abates, and business reopens. I will provide a brief overview of the future as compared to the past from the eyes of a 50-year promotional products veteran, including a S.W.O.T analysis of our industry and our distributors facing the “new world”. Darwin’s theory applied to us.
Attendees will learn: Identify new markets Knowledge on how to prepare marketing tools • Strategies for shorter recovery • Repositioning a business
Attendees will learn:
Identify new markets
1 CAS Credit when you submit your PPAI Certification PIN Number with your survey.
About Joel: Joel is CEO and Founder of Soundline, LLC. Soundline is the pioneering supplier to the promotional products industry of audio products, CDs, CDROMS and computer interactive promotions. He has brought many innovations to the industry over the last 51 years. Joel has 52 years of promotional product industry experience. He is proud to say, “I was a distributor”. He is designated a Master Advertising Specialist and holds a BA in Political Science with graduate work in education. He has served on the PPAI Board of Directors and was inducted into the PPAI Hall of Fame in 2017. He is past chairman of both SAAGNY and the SAAGNY Foundation. He is a SAAGNY Hall of Fame member. He is the second recipient of ASI’s - Marvin Spike Industry Lifetime Achievement Award. He is the recipient of PPAI’s Distinguished Service Award. He has been recognized by Counselor Magazine as one of the industry’s 50 most influential people.
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